Mapping perception and intent is what I do with people in their places on walking workshops.
It is because the place and the movement are what keep shifting the perception, usability and intent of the visitors or users.
- Perception seeks Usability
Perception is embodied and split into two key parts. What is sensed (the physical accessibility of information) and what is sensible (the cognitive/cultural comprehensibility of information). Both gateways must be open.
- Usability is Contextual
What is perceivable is however, not stable as the goal of usability shifts around the contexts of intent. What needs to perceived changes as intent and place changes.
Just do it
There are many quick wins for organisations in making their places, their services and their content more usable and accessible. Being present in their places is the best start, mapping creates action lists and prioritisation.
Happy to chat about this anytime. I offer free 30 minute meetings on the Contact page.